Got 4K? Sony set to launch 4K UHD streaming service Ultra on April 4

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Got 4K? Sony set to launch 4K UHD streaming service Ultra on April 4

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The struggle for early adopters of 4K Ultra HD TVs has been real: a screen with unprecedented resolution and color, yet an unfortunate lack of content to watch on it. Fortunately, UHD content is starting to catch up as companies increasingly make it a priority. Sony Pictures Home Entertainment is the latest to target 4K enthusiasts, announcing today that the company’s new streaming service, Ultra, will launch on April 4 on Sony 4K UHD televisions withAndroid TV in the U.S.

At launch, Ultra will offer a selection of Sony-produced films for purchase and playback in 4K Ultra HD, ranging from new releases like ConcussionThe Night Before, and The Walk to older hits including Ghostbusters and Crouching Tiger, Hidden Dragon. Some movies include digital extras as well as High Dynamic Range (HDR), which gives viewers still better picture with a greater dynamic range of luminosity. For now, only Sony films will be offered on the service.


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